AnaMar AB

‘The team at Scius Communications gave our entire corporate comms portfolio and strategy the kick-start and refresh we needed in a very short timeframe of a few weeks. They provided valuable strategic advice at BIO International supporting us in the launch of our first press release, Linked In channel and updated website in order to facilitate our discussions with pharma partners around our lead asset.’

Ulf Ljungberg, PhD
CEO

Objectives

To support interest in lead asset ahead of BIO International Convention
Agree key points of differentiation to support partnering discussion
Revamp existing materials with the new messaging including website and corporate deck
Raise visibility of the product data ahead of the event

Strategy

Drafted an overarching messaging document to integrate key value driving messages across all platforms
Drafted a press release showcasing phase I data for its lead asset and sent to international trade media ahead of BIO event
Launched updated website, corporate deck and new LinkedIn channel ahead of BIO event

Results

Secured trade media coverage of data announcement in key trade press (e.g. PharmaTimes and Nordic Life Sciences).
New content on LinkedIn channel resulted in new followers to the corporate account