Objectives

  • To support Immunocore in its financing, investor roadshow and co-ordination of a communications plan to maximise media visibility

Strategy

  • Drafted key messages, investment memorandum, investor deck, financing announcement and Q&A
  • Participated in key investment meetings
  • Co-ordinated PR strategy, Q&A and media briefings with comms teams for lead investors (Lilly, Malin and Woodford) and pharma partners (MedImmune and Lilly) around financing announcement and media follow-up

Results

  • Immunocore closed Europe’s largest financing round of $320 million
  • Co-ordinated process that leveraged multiple communications teams to achieve outstanding results and clear pick up of key messages in the media
  • Financing announcement achieved unprecedented media coverage in the UK and US National and global trade press